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    Basic Marketing Study Set 1
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    Exam 19: Managing Marketings Link With Other Functional Areas
  5. Question
    The Marketing Manager Needs to Work with the Human Resources
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The Marketing Manager Needs to Work with the Human Resources

Question 221

Question 221

True/False

The marketing manager needs to work with the human resources manager-or with other managers-who will participate in preparing the firm's personnel for changes required by a new marketing strategy.

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