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With Respect to Markups and Turnover, a Marketing Manager Should

Question 16

Multiple Choice

With respect to markups and turnover, a marketing manager should be aware that:


A) a low stockturn rate increases inventory carrying costs.
B) depending on the industry, a stockturn rate of 2 or 3 may be quite profitable.
C) high markups don't always mean big profits.
D) speeding turnover often increases profits because the firm's operating costs are a function of time and the volume of goods sold.
E) All of the above are true statements.

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