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    Basic Marketing
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    Exam 16: Advertising, Publicity, and Sales Promotion
  5. Question
    When a Web Site Places a Small File (Containing Information
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When a Web Site Places a Small File (Containing Information

Question 4

Question 4

Multiple Choice

When a Web site places a small file (containing information about the visitor) on the computer of people who visit its site, this file is called a(n) :


A) product.
B) cookie.
C) reminder.
D) cooperative.
E) institution.

Correct Answer:

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