GE's Planning Grid Approach to Evaluating Proposed and Existing Plans

Multiple Choice

GE's Planning Grid approach to evaluating proposed and existing plans and businesses:

A) considers how profitable opportunities are likely to be.
B) reflects the corporation's objectives.
C) helps managers see why some ideas are supported and others are not.
D) can use quantitative data but it is basically a qualitative approach.
E) All of the above are true.