Charles Mann, the Manager of Sparkle Toothpaste, Is Estimating How

Multiple Choice

Charles Mann, the manager of Sparkle Toothpaste, is estimating how many units of toothpaste his firm will be able to sell to young males in the 18-24 age group in his county. In short, he is

A) preparing a revenue report.
B) making a sales forecast.
C) determining the market potential.
D) estimating customer loyalty.
E) determining the sales budget.