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    Basic Marketing Study Set 1
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    Exam 19: Managing Marketings Link With Other Functional Areas
  5. Question
    Coordinating the Linkages Between Different Functional Areas Is Likely to Be
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Coordinating the Linkages Between Different Functional Areas Is Likely to Be

Question 180

Question 180

True/False

Coordinating the linkages between different functional areas is likely to be easier when a new strategy involves only a minor modification to a plan that the firm is already implementing.

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