Multiple Choice
Which of the following statements about mass customization is True?
A) There has been a widespread shift to mass customization by thousands of companies.
B) The biggest successes in mass customization have all been in consumer markets as opposed to business markets.
C) If a company is to succeed with a mass customization strategy, it must be able to find a low-cost way to produce the products.
D) All of these.
E) None of these.
Correct Answer:

Verified
Correct Answer:
Verified
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