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"Promotion" Is Concerned With

Question 3

Multiple Choice

"Promotion" is concerned with:


A) how suitable messages are communicated to target customers.
B) communicating information between seller and buyer or others in the channel to influence attitudes and behavior.
C) informing customers that the right Product is available at the right Place at the right Price.
D) blending personal selling, mass selling, and sales promotion.
E) All of these are parts of "Promotion."

Correct Answer:

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