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    Basic Marketing Study Set 1
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    Exam 11: Distribution Customer Service and Logistics
  5. Question
    A Marketing Manager Should Never Increase the Total Cost of Distribution-Even
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A Marketing Manager Should Never Increase the Total Cost of Distribution-Even

Question 15

Question 15

True/False

A marketing manager should never increase the total cost of distribution-even if this would result in a better customer service level for his target market.

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