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The Need for Reverse Channels May Arise in All of the Following

Question 121

Multiple Choice

The need for reverse channels may arise in all of the following situations EXCEPT


A) a consumer buys something in error and wants to return it.
B) a firm makes an error in completing an order.
C) a product is recalled for safety reasons.
D) a consumer changes her mind after purchasing a product.
E) All of these create a need for reverse channels.

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