Which of the Following Statements About Packaging Is TRUE

Multiple Choice

Which of the following statements about packaging is TRUE?

A) Better packaging almost always increases total distribution cost.
B) A package should satisfy not only the needs of final consumers but also those of intermediaries.
C) A package doesn't have much promotion impact at retail stores.
D) A good package can aid in the promotion effort, but it's not as effective as advertising.
E) All of these statements about packaging are TRUE.