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    Basic Marketing Study Set 1
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    Exam 8: Elements of Product Planning for Goods and Services
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    Impulse Products
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Impulse Products

Question 187

Question 187

Multiple Choice

Impulse products:


A) are likely to gain or lose sales depending on where they're sold.
B) require a great deal of advertising.
C) are a specific type of specialty product.
D) are usually high in price.
E) All of these alternatives are correct.

Correct Answer:

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