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    Business
  3. Study Set
    Basic Marketing Study Set 1
  4. Exam
    Exam 7: Improving Decisions With Marketing Information
  5. Question
    _____ Is an Informal Study of What Information Is Already
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_____ Is an Informal Study of What Information Is Already

Question 40

Question 40

Multiple Choice

_____ is an informal study of what information is already available in the problem area.


A) Qualitative research
B) Situation analysis
C) A focus group interview
D) Quantitative research
E) A marketing model

Correct Answer:

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