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    Exam 5: Final Consumers and Their Buying Behavior
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    In International Marketing, It's Important to Rely on Intuition and to Generalize
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In International Marketing, It's Important to Rely on Intuition and to Generalize

Question 137

Question 137

True/False

In international marketing, it's important to rely on intuition and to generalize the cultural influences on consumer behavior from one country to another.

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