Multiple Choice
When developing marketing mixes for international markets, it is detrimental for managers to predict consumer behavior based on:
A) economic needs.
B) culture.
C) personal intuition.
D) physiological needs.
E) input from locals in overseas markets.
Correct Answer:

Verified
Correct Answer:
Verified
Q100: The Cleveland Water Department promotes its safe
Q101: In the US, social class groupings are
Q102: The American Heart Association promotes its awareness
Q103: Ranked from lowest level to highest level,
Q104: HomeFront Construction Company built large, single-family homes
Q106: A good marketing manager knows that<br>A) a
Q107: Which of the following statements about ethnic
Q108: It is possible for marketing managers to
Q109: Activities, Interests and Opinions are the "AIO"
Q110: At Home Depot, a customer can purchase