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  3. Study Set
    Basic Marketing Study Set 1
  4. Exam
    Exam 2: Marketing Strategy Planning
  5. Question
    Strategic Planning Is the Managerial Process of Developing and Maintaining
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Strategic Planning Is the Managerial Process of Developing and Maintaining

Question 260

Question 260

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Strategic planning is the managerial process of developing and maintaining a match between an organization's resources and its market opportunities.

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