With Regard to the Internal Factors That Can Either Facilitate

Multiple Choice

With regard to the internal factors that can either facilitate or impede a company's efforts to undertake a global approach to marketing strategies,_____ is the factor that refers to the ability of a company to project a global versus national identity,a worldwide versus domestic commitment to employees,and a willingness to tolerate interdependence among business units.

A) structure
B) management process
C) culture
D) political system