In the Context of Types of Marketing Intermediaries,which of the Following

Multiple Choice

In the context of types of marketing intermediaries,which of the following best describes a retailer?

A) A merchant middleman who is engaged primarily in selling to ultimate consumers
B) A middleman who serves as a go-between for a buyer or seller without assuming title risks
C) A business unit that negotiates purchases,sales,or both but does not take title to the goods in which it deals
D) A wholesale middleman especially in lines where selective distribution is common