A Computer Manufacturer Markets Its Computers Through a Variety of Methods-Telemarketing,catalog
Multiple Choice
A computer manufacturer markets its computers through a variety of methods-telemarketing,catalog selling,cable selling,and online selling-that do not involve the use of intermediaries.Which of the following channels or types of marketing is the manufacturer using?
A) Horizontal channel
B) Direct channel
C) Intermediary marketing
D) Administered marketing
Correct Answer:
Verified
Correct Answer:
Verified
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Q2: A manufacturer of _ is most likely
Q4: Which of the following is an advantage
Q5: Which of the following is a benefit
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