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    Exam 14: Developing and Pricing Goods and Services
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    A Brand That Has Been Given Exclusive Legal Protection, Such
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A Brand That Has Been Given Exclusive Legal Protection, Such

Question 329

Question 329

Multiple Choice

A brand that has been given exclusive legal protection, such as the McDonald's golden arches, is a


A) private brand.
B) promotional mark.
C) dealer brand.
D) trademark.

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