Gemma Is Writing a Business Proposal That Suggests Taking a Customer

Multiple Choice

Gemma is writing a business proposal that suggests taking a customer satisfaction survey. Which of the following actions will make it more likely that Gemma's proposal will succeed?

A) negotiating some details verbally with decision makers before writing the proposal
B) focusing mostly on the philosophy behind the idea
C) avoiding including distracting details such as timelines or required resources
D) using a factual rather than persuasive structure
E) avoiding mention of budget until after the general idea is approved