At Glaciers, Inc

Multiple Choice

At Glaciers, Inc., the management wanted to introduce a new medical insurance program for its employees. They appointed Laura to analyze the pros and cons of the idea. Laura conducted thorough research and prepared a report based on her findings. Before doing any writing, she stated her view in a short, memorable statement of less than 15 words, known as a(n)

A) call to action.
B) primary message.
C) thesis statement.
D) overarching theme.
E) supporting sentence.