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    Services Marketing People
  4. Exam
    Exam 4: Developing Service Products: Core and Supplementary Elements C
  5. Question
    Singapore Airlines Raffles Class Is an Example of An) ____________
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Singapore Airlines Raffles Class Is an Example of An) ____________

Question 26

Question 26

Multiple Choice

Singapore Airlines Raffles Class is an example of an) ____________.


A) branded house
B) endorsed brand
C) house of brands
D) sub-brand
E) clear strategy

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