In _____,An Advertisement Is Placed in a Magazine,newspaper,radio,billboard,or Television and Includes

Multiple Choice

In _____,an advertisement is placed in a magazine,newspaper,radio,billboard,or television and includes an order blank with a phone number,e-mail,or snail-mail address with the intent of having customers place immediate orders.

A) telemarketing
B) direct response advertising
C) guerilla marketing
D) direct selling