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    Exam 7: Small Business Strategies: Imitation With a Twist
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    A _____ Is a Narrowly Defined Segment of the Population
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A _____ Is a Narrowly Defined Segment of the Population

Question 60

Question 60

Multiple Choice

A _____ is a narrowly defined segment of the population that is likely to share interests or concerns.


A) niche market
B) mass market
C) primary market
D) parallel market

Correct Answer:

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