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    Exam 4: Enabling Business-to-Consumer Electronic Commerce
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    If a Company's Web Site Is Listed in the Sponsored
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If a Company's Web Site Is Listed in the Sponsored

Question 21

Question 21

Multiple Choice

If a company's Web site is listed in the sponsored list of a search engine,the search engine receives revenue on a ________ basis.


A) pay-per-click
B) pay-per-sale
C) click-through
D) pay-per-conversion
E) click-per-visit

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