Multiple Choice
What are the three major concerns regarding legal and ethical behavior with respect to marketing communications?
A) the accuracy of the information provided, the adequacy of the information provided, and the cumulative impact of marketing information on society's values
B) the accuracy of the information provided, the tastefulness of the ad, and the creativity of the ad
C) the media used, the prevalence of advertising, and the tastefulness of the ad
D) the amount of information provided, the tastefulness of the ad, and the cumulative impact of marketing information on society's values
E) the media used, the accuracy of the information provided, and the manner in which the information is provided
Correct Answer:
Verified
Correct Answer:
Verified
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