Multiple Choice
Nathan is purchasing a new computer, so he asks his friends and family for help in selecting one. He also has searched the Internet and visited the Dell, Gateway, and Apple websites and has consulted Consumer Reports. Nathan is conducting which type of information search?
A) internal search
B) external search
C) primary search
D) secondary search
E) evoked search
Correct Answer:

Verified
Correct Answer:
Verified
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