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    Consumer Behavior Building Marketing Strategy
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    Exam 2: Cross-Cultural Variations in Consumer Behavior
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    _____ Are the Arbitrary Meanings a Culture Assigns Actions, Events
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_____ Are the Arbitrary Meanings a Culture Assigns Actions, Events

Question 65

Question 65

Multiple Choice

_____ are the arbitrary meanings a culture assigns actions, events, and things other than words.


A) Nonverbal communication systems
B) Values
C) Subcultures
D) Semiotics
E) Perspectives

Correct Answer:

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