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  3. Study Set
    Consumer behaviour
  4. Exam
    Exam 8: Perception
  5. Question
    If a Target Market Is Not Actively Interested in a Product
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If a Target Market Is Not Actively Interested in a Product

Question 49

Question 49

True/False

If a target market is not actively interested in a product or brand, the marketer of that brand should not use strong stimulus factors.

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