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    Consumer behaviour
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    Exam 5: Evaluating and Selecting Alternatives
  5. Question
    A Just-Noticeable Difference (JND) Refers to the Minimum Amount That
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A Just-Noticeable Difference (JND) Refers to the Minimum Amount That

Question 25

Question 25

True/False

A just-noticeable difference (JND) refers to the minimum amount that one brand can differ from another with the difference still being noticed.

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