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  3. Study Set
    Consumer behaviour
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    Exam 3: Problem Recognition
  5. Question
    A Highly Brand-Loyal Consumer Generally Purchases His/her Favourite Brand Using
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A Highly Brand-Loyal Consumer Generally Purchases His/her Favourite Brand Using

Question 22

Question 22

Multiple Choice

A highly brand-loyal consumer generally purchases his/her favourite brand using:


A) peripheral decision making.
B) limited decision making.
C) habitual decision making.
D) none of the given answers.

Correct Answer:

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