Your New Online Customer Relationship Management (CRM)system Has Been in Place

Multiple Choice

Your new online customer relationship management (CRM) system has been in place for 3 months.You want to get feedback on how it has been received by customers.What might be the best approach?

A) Select three customers at random and call them for their feedback
B) Develop an online survey and e-mail a link to the survey to all customers that have used the system
C) Develop an online survey and e-mail a link to a random group of five customers that have used the system
D) Arrange to be with three customers when they use the system to observe how they use it
E) Interview three help desk staff people as to complaints and feedback they have gotten from users.