Multiple Choice
Define business intelligence.
A) It is an analysis of external environmental factors by marketers to understand how these factors impact business and marketing decisions.
B) It is the process of collecting and evaluating information to help marketers make effective decisions.
C) It is the task of using computer-based technology to evaluate data in a database and identify useful trends.
D) It is a combination of activities and technologies for gathering,storing,and analyzing data to make better competitive decisions.
Correct Answer:
Verified
Correct Answer:
Verified
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