Multiple Choice
You are walking near a coffee shop and suddenly your cell phone beeps with a message: "Come inside and get a free biscotti with any purchase." This is an example of:
A) permission marketing.
B) location-based advertising.
C) customer relationship management.
D) m-commerce.
Correct Answer:

Verified
Correct Answer:
Verified
Q11: A study by Seoul National University found
Q18: Short message service (SMS),or texting,is a service
Q19: A widely publicized health issue is the
Q20: What are two factors that are holding
Q21: PDAs,smartphones,Internet appliances,and multimedia players appear to be
Q22: The major enterprise mobile applications are all
Q24: All of the following are barriers to
Q25: The development of m-commerce is being driven
Q28: Most PDAs now have added support for
Q49: A _ is suitable for mobile users