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Merck-"Highest Level of Scientific Excellence," Whole Foods-"Creating Ongoing Win-Win Partnerships

Question 18

Multiple Choice

Merck-"highest level of scientific excellence," Whole Foods-"Creating ongoing win-win partnerships with our suppliers," Fedex---"We are honest, ethical, and do the right thing." This is an example of a __________.


A) process innovation
B) value-based management
C) values statement
D) mission statement

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