Identify a Primary Characteristic of Reverse Innovation

Multiple Choice

Identify a primary characteristic of reverse innovation.

A) It is a type of business innovation driven by a social conscience.
B) It supports sustainability by creating ways to reduce the carbon footprint of an organization or its products.
C) It creates products or services that become so widely used that they largely replace prior practices and competitors.
D) It takes products and services developed in emerging markets and finds ways to use them elsewhere.