Miriam, the Customer Service Manager in a Pharmaceutical Company, Is

Multiple Choice

Miriam, the customer service manager in a pharmaceutical company, is keen on ensuring customer satisfaction and loyalty. She sends follow-up mails to customers, gathers their responses to different products, and ensures that changes are made in the products accordingly. Which of the following types of control does this scenario illustrate?

A) Concurrent control
B) Market control
C) Feedback control
D) Clan control