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  2. Topic
    Statistics
  3. Study Set
    Contemporary Strategy Analysis
  4. Exam
    Exam 7: A : The Sources and Dimensions of Competitive Advantage
  5. Question
    To Understand Customer' Willingness to Pay for Differentiation,it Is Important
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To Understand Customer' Willingness to Pay for Differentiation,it Is Important

Question 15

Question 15

True/False

To understand customer' willingness to pay for differentiation,it is important to know what motivates customers,and the criteria they apply when choosing among competing products.

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