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An Advertising Company Wanted to Study the Effect of Advertising

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An advertising company wanted to study the effect of advertising budget ($ millions) on the millions of ad impressions of consumers. The following regression analysis shows the results of the study. An advertising company wanted to study the effect of advertising budget ($ millions) on the millions of ad impressions of consumers. The following regression analysis shows the results of the study. What is the decision regarding the null hypothesis that no relationship exists? What is the decision regarding the null hypothesis that no relationship exists?

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Reject the null hypothesis and...

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