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If the Marginal Cost for Big Ed's Used Car Emporium

Question 171

Multiple Choice

If the marginal cost for Big Ed's Used Car Emporium to advertise one additional day each week on a local TV station is $1,500,then Big Ed's should advertize that additional day


A) only if the marginal benefit the company receives each week is greater than $1,500 plus an acceptable profit margin.
B) as long as the marginal benefit the company receives each week is just equal to or greater than $1,500.
C) as long as the weekly marginal cost does not rise.
D) until the marginal benefit the company receives reaches zero.

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