Why Would the Small Business Owner Use Trade Shows in His/her

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The Answer is Trade shows provide manufacturers and distributors with a unique opportunity to advertise to a pre-selected audience of potential customers who are inclined to buy.Thousands of trade shows take place each year,and carefully evaluating and selecting the right shows can produce profitable results for a business owner.Trade show success does not depend on how much an exhibitor spends;instead,success is a function of planning,preparation,and follow-up.Advantages: a natural market,pre-selected audience,new customer market,cost advantage.Disadvantages are: increasing costs,wasted effort.

Why Would the Small Business Owner Use Trade Shows in His/her

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Why Would the Small Business Owner Use Trade Shows in His/her

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