Multiple Choice
Small companies with limited financial resources can often use ________ as a way to differentiate themselves from larger competitors.
A) innovation
B) lower prices with higher quality
C) high price and high quality
D) customer service
Correct Answer:
Verified
Correct Answer:
Verified
Q120: Bootstrap marketing also is sometimes known as:<br>A)ambush
Q121: The marketing plan should include certain key
Q122: Since front-line service workers are not able
Q123: The marketing mix consist of the "4Ps"
Q124: Technology has little impact on the quality
Q126: The right price for a product depends
Q127: Discuss how a company can achieve stellar
Q128: Market research:<br>A)provides the information that is foundational
Q129: The most common channel of distribution for
Q130: Generally speaking,small businesses are more effective at