Multiple Choice
In marketing and sales messages,what is the primary difference between selling points and benefits?
A) Selling points are positive whereas benefits are not.
B) Selling points focus on the user rather than the product.
C) Selling points focus on the product rather than the user.
D) Benefits are unrelated to the audience.
E) Benefits focus on key features of a product.
Correct Answer:
Verified
Correct Answer:
Verified
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