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    Exam 10: Crafting the Service Environment
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    Describe the Challenge Inherent in Using Signs, Symbols, and Artifacts
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Describe the Challenge Inherent in Using Signs, Symbols, and Artifacts

Question 27

Question 27

Essay

Describe the challenge inherent in using signs, symbols, and artifacts in a servicescape and discuss when this task is particularly important.

Correct Answer:

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The challenge for servicescape designers...

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