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  3. Study Set
    Essentials of Services Marketing
  4. Exam
    Exam 8: Designing and Managing Service Processes
  5. Question
    What Three Questions Does Mary Jo Bitner Suggest Managers Should
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What Three Questions Does Mary Jo Bitner Suggest Managers Should

Question 6

Question 6

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What three questions does Mary Jo Bitner suggest managers should put in their firms' SSTs to the test with?

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Does the SST work reliably? Is...

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