The Advantages of Using a Franchising Strategy to Pursue Opportunities

Multiple Choice

The advantages of using a franchising strategy to pursue opportunities in foreign markets include

A) franchisees bear most of the costs and risks of establishing foreign locations,and the franchisor is required to expend only the resources to recruit,train,and support foreign franchisees.
B) its being particularly well suited to the global expansion efforts of companies with multicountry strategies.
C) the ability to build multiple profit sanctuaries.
D) its being particularly well suited to companies that employ cross-market subsidization.
E) its being particularly well suited to the global expansion efforts of manufacturers.