Accurately Assessing the Competitiveness of a Company's Cost Structure and Value

Multiple Choice

Accurately assessing the competitiveness of a company's cost structure and value proposition requires

A) that managers understand an industry's entire value chain system.
B) that managers understand the detail of their own company's value chain.
C) that managers are involved in functional strategy development.
D) that managers understand the firm's profitability outlook.
E) that financial measures such as return on equity and return on assets are in excess of the company's hurdle rates.