Managers in All Types of Businesses Must Develop a Clear

Multiple Choice

Managers in all types of businesses must develop a clear answer for which of the following questions?

A) Where are we now?
B) Where do we want to go from here?
C) What is the set of actions that we need to take to outperform the company's competitors and achieve superior profitability?
D) When will we know we are there?
E) What moves and approaches do we need to gain an advantage in the marketplace?