Multiple Choice
Strategy "Place" decisions would NOT include:
A) type of physical distribution facilities.
B) type of channel of distribution.
C) degree of market exposure desired.
D) distribution customer service level.
E) how to train wholesalers' salespeople.
Correct Answer:
Verified
Correct Answer:
Verified
Q139: Reverse channels may be used to retrieve
Q140: If a large furniture retailer were to
Q141: A good "channel captain" knows that:<br>A) direct-to-customer
Q142: A wholesaler might help a producer by
Q143: A manufacturer may be forced to use
Q145: Which of the following statements about Place
Q146: Direct-to-customer channels are rarely used in business
Q147: Producers can positively manage channel conflict using
Q148: Consumer product companies such as Tupperware that
Q149: Intermediaries are needed MOST when the desired